Digital Rebel

“one of the most productive and on point digital firms I’ve worked with, great vision and amazing results.”

Dani Stephenson, Straight Forward Music Group

“…creative ideas, great contacts, enthusiasm and general loveliness. A pleasure to work with!”

Olivia Walker, Sony Music

“…do the things that really matter in an effective campaign: excellent reporting, proactive, super creative …”

Kate Hendry, Absolute Marketing

“…brilliant to work with & full of ideas, filling artist schedules with interesting online promotion”

Nancy Coburn, Decca Records

“A dynamic PR team who are passionate about product”

M Jenkins, Universal Pictures

“A friendly, personable, committed team I would recommend Digital Rebel as an agency a cut above the rest.”

Tom Jarvis , E1

“Digital Rebel have quickly established themselves as one of the best Digital PR teams in the music industry.”

Daniel Hinchliffe - Soundcheck Ent

AC/DC – Live at River Plate

AC/DC Live At River Plate, a definitive live concert DVD documenting AC/DC’s massive Black Ice World Tour. Shot in December of 2009, AC/DC Live At River Plate marks AC/DC’s triumphant return to Buenos Aires where nearly 200,000 fans, and 3 sold-out shows, welcomed the band back after a 13 year absence from Argentina. This stunning live footage of AC/DC underscores what Argentina’s Pagina 12 newspaper reported by saying “no one is on the same level when it comes to pure and clear Rock ‘n Roll.” Directed by David Mallet and produced by Rocky Oldham, AC/DC Live At River Plate was shot with 32 cameras entirely in HD. AC/DC Live At River Plate features 19 songs (110 minutes) as well as ‘behind the scenes’ footage of this massive production coming together among the excitement of anxious fans.

Campaign highlights:  Live Nation Download website/ email and SNS promotion, MSN and MyOffers joint promotion and Classic Rock mini site competition

Project Info

Client

Sony Music

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