Digital Rebel

“A dynamic PR team who are passionate about product”

M Jenkins, Universal Pictures

“A friendly, personable, committed team I would recommend Digital Rebel as an agency a cut above the rest.”

Tom Jarvis , E1

“Definitely one of the best Digital PR agencies I’ve worked with!”

Maria Murtagh, Island Records

“Digital Rebel have quickly established themselves as one of the best Digital PR teams in the music industry.”

Daniel Hinchliffe - Sony Music

About Us

Digital Rebel is a digital PR agency that has delivered successful campaigns for clients including Epic, Columbia, Universal Pictures, E1 Home Entertainment , Island, Polydor, Mute and more.

Priding ourselves on a diverse roster that has included global megastars like Michael Jackson, Foo Fighters and Christina Aguilera, breaking artists such as Olly Murs, Cover Drive and Diana Vickers, legends like Dolly Parton, Elvis and Cliff Richard, rising comedy stars Jason Manford and Tim Minchin, right the way through to more specialist acts like Gogol Bordello, The Avett Brothers and Them Crooked Vultures.

Launched in the summer of 2009, Digital Rebel has firmly established itself as one of the top Digital PR agencies in the Entertainment Industry handling over 70 projects in it’s first 3 years. The results speak for themselves with 35 Top 40 albums, including 7 No.1s, 23 Top 40 singles, including 14 top 10 and 4 no.1s as well as top 10 places in both the Special Interest DVD chart and the Music DVD chart.

Founded by Gary McKee and Paula Hartley, the pair first worked together at BMG with the former also working for Live Nation, Universal Pictures and Gut Records in his career and Paula becoming one of the industry’s foremost Digital PR & Marketing experts with Columbia Records.

It was this love of the digital world and entertainment that led to the formation of Digital Rebel which has innovation and creativity at it’s heart and a solid understanding of the ever changing marketplace. 

In 2011 the team has expanded to include Alexandra Merri who joins from Universal Pictures after many successful years in the Home Entertainment Industry.

The Rebel Yell!

Steel Panther: ‘If You Really Really Love Me’ video (dirty version)

Posted by PaulaDigitalRebel on Nov 18th 2011 in Blog

.. and FINALLY it’s here! Hooray! The (Dirty) version of the Steel Panther video for “If You Really Really Love …

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Last Christmas, This Christmas and every Christmas…

Posted by AlexandraDigitalRebel on Nov 16th 2011 in Blog

Originally released in 1984, Wham!’s ‘Last Christmas’ penned by George Michael, was in fact pipped to the UK chart Christmas number …

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The Saturdays unveil ‘My Heart Takes Over’ Digital Dog Remix Video

Posted by GaryDigitalRebel on Nov 16th 2011 in Blog

This week sees the release of the third single ‘My Heart Takes Over’ from The Saturdays forthcoming ‘On Your Radar’ …

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Steel Panther’s ‘Balls Out’ for Halloween!

Posted by PaulaDigitalRebel on Oct 31st 2011 in Blog

The day has come – Steel Panther have their ‘Balls Out’ for Halloween! Umm their new album, that is. To …

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Steel Panther Balls Out Battles game!

Posted by PaulaDigitalRebel on Oct 27th 2011 in Blog

We know that you simply can’t get enough of the Panther of Steel.That is why we bring you Steel Panther …

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Watch Steel Panther’s Balls Out Photoshoot clip!

Posted by PaulaDigitalRebel on Oct 25th 2011 in Blog

Reminder- the new Steel Panther album ‘Balls Out’ is out ‘Cocktober’ 31st and fans can pre order here. Plus the …

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The Making of ‘Secret Codes And Battleships’

Posted by PaulaDigitalRebel on Oct 24th 2011 in Blog

At last, the new Darren Hayes album ‘Secret Codes And Battleships’ is released here in the UK! And to celebrate …

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Olly Murs gets arrested in the name of romance in new video

Posted by GaryDigitalRebel on Oct 18th 2011 in Blog

Olly Murs will release his second album ‘In Case You Didn’t Know’ on November 28. The album is preceded by …

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The Feeling unveil ‘Rosé’ video from Abbey Road

Posted by GaryDigitalRebel on Oct 18th 2011 in Blog

The Feeling have reworked they classic song ‘Rosé’ for the soundtrack to the advert for Burberry’s ‘Body’ fragrance. The track …

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STEPS: THE ULTIMATE COLLECTION IS NUMBER 1!

Posted by GaryDigitalRebel on Oct 16th 2011 in Blog

After a break of 10 years, the multimillion, BRIT winning pop band STEPS are back at the top of the …

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Olly Murs reveals new album title and packshot

Posted by GaryDigitalRebel on Oct 12th 2011 in Blog

OLLY MURS RELEASES HIS NEW ALBUM ‘IN CASE YOU DIDN’T KNOW’ ON NOVEMBER 28. PRECEDED BY THE SINGLE ‘DANCE WITH …

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The Saturdays premiere sultry new video for ‘My Heart Takes Over’

Posted by GaryDigitalRebel on Oct 12th 2011 in Blog

The UK’s biggest girl band, The Saturdays, return with new single My Heart Takes Over released on 14th November through …

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The Feeling to release new recording of ‘Rosé’ from Burberry Body fragrance advert

Posted by GaryDigitalRebel on Oct 12th 2011 in Blog

The Feeling confirm they will be releasing ‘Rosé (Unplugged at Abbey Road for Burberry Body)’ EP on 28th November. The …

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Lawson vs Lady Gaga

Posted by GaryDigitalRebel on Oct 12th 2011 in Blog

Talented band LAWSON have recorded a cover of label mate Lady Gaga’s upcoming single ‘Marry the Night’ before she’s even …

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Erasure – back in the UK

Posted by GaryDigitalRebel on Oct 12th 2011 in Blog

The Erasure ‘Tomorrow’s World’ tour with support from FrankMusik kicks off in Leicester tonight. To remind you of their greatness …

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Steel Panther’s ‘Shadow Warrior Of Rock’!

Posted by PaulaDigitalRebel on Oct 4th 2011 in Blog

Hey – ever asked yourself what really, really makes a totally \m/ show? Well, It takes more than just boobs …

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Darren Hayes – sneak peek of the ENTIRE album!

Posted by PaulaDigitalRebel on Oct 3rd 2011 in Blog

Great news as the one and only Darren Hayes gives us a sneaky preview of EVERY track on his fortcoming …

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The Saturdays premiere their new single

Posted by PaulaDigitalRebel on Sep 29th 2011 in Blog

Exciting news as The Saturdays have premiered their new single! ‘My Heart Takes Over’ is the third cut to be …

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Popjustice hearts Darren Hayes

Posted by PaulaDigitalRebel on Sep 26th 2011 in Blog

Check out this article about Darren Hayes on Popjustice – a big thumbs up for the new album! CLICK HERE …

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Ronan Parke covers One Direction

Posted by GaryDigitalRebel on Sep 26th 2011 in Blog

It has been a busy weekend for our mini-popstar Ronan Parke, first he attended the premiere of The Lion King …

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